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Apr 23, 2024 / 2 min read

Frost Bank Improves Customer Experience with Atomic Direct Deposit Switch

Today, we’re excited to announce our latest partnership with San Antonio-based Frost Bank, a top 50 financial institution with 185 branch locations across Texas. By integrating Atomic’s solutions into their operations, Frost aims to enhance customer satisfaction and make banking more accessible to everyone. They’ve chosen Atomic’s direct deposit switching solution to provide their customers with a seamless experience, aligning perfectly with their tech-focused approach. For more details, you can read the full press release on Business Wire.

“At Frost, we continually spend time with our customers to see how we can better meet their needs,” said Group Executive Vice President and Chief Consumer Banking and Technology officer Jimmy Stead. “Partnering with Atomic is another way we can make our customers’ lives better by providing seamless and rapid direct deposits. It’s just one more way we provide a world-class customer experience.”

The decision to partner with Atomic was driven by our shared commitment to creating outstanding customer experiences and fostering equitable banking practices. It’s our core values that made Atomic the obvious choice to assist Frost Bank in building and maintaining strong, long-term customer relationships.

Atomic’s Co-Founder and CEO, Jordan Wright, is similarly invested in those relationships. “What we’re doing is helping to establish trusted relationships between customers and their financial institutions. We make it very easy to switch direct deposit and that positive digital experience sets the precedent for the relationship and the bank. Frost Bank has an amazing focus on their customers and doing right by them and this implementation will set that tone from the beginning.”

As a customer-centric bank, Frost becomes more than just a financial institution; it becomes a trusted partner for consumers seeking reliable financial services. By updating their direct deposit to Frost Bank, customers are not only enjoying the convenience but also benefiting from getting paid up to two days in advance and earning higher interest rates. This partnership not only enhances the customer experience but also solidifies Frost’s position as a primary banking choice.

Interested in learning more about how we’re helping financial institutions? Schedule time with our team here.