Atomic’s Year in Review: 2023 Highlights and a Glimpse into 2024
Kaylee Veintimilla
Manager, Brand Marketing & Events
What a year it has been! From groundbreaking partnerships to technological advancements, our 2023 highlights are a reflection of Atomic’s unwavering commitment to championing upward financial mobility for all. As we look back at these milestones and eagerly anticipate the arrival of 2024, our excitement for the future knows no bounds.
“2023 was a great year for Atomic. I’m immensely proud of our team, our clients and the work we’re pioneering in the industry. As we look forward to 2024, we’re gearing up for some truly remarkable advancements in our technology that will push the entire industry to advance. These initiatives mirror our steadfast dedication to building a financial landscape that not only helps consumers to better manage their financial lives, but also supports the growth goals of our customers.” – Jordan Wright, Co-founder and CEO of Atomic
So let’s wrap up 2023, with Atomic Wrapped (see what we did there 😉):
Top Tier Alliances
We’re proud to announce that we now work with 4 of the top 10 financial institutions in the U.S. This collaboration represents a significant stride in our journey, aligning us with leading players in the financial sector and reinforcing our commitment to excellence and innovation in the industry.
Future-Proofing
The launch of PayLink is a pivotal step towards creating a more open banking system in the U.S., embodying our commitment to creating a financial ecosystem that is transparent, accessible, and competitive.
Share Data, Not Passwords
The launch of TrueAuth marks a major upgrade in security, coverage, and conversion, enhancing our commitment to secure data sharing without compromising on password protection. Atomic is the only provider to allow consumers to authenticate directly on their devices using native password keepers and biometric technology.
AI & ML Unleashed
The launch of SmartAuth sets a new standard in authentication accuracy and efficiency, leveraging AI-powered technology. Our innovations in this space offer end-users a truly seamless, more flexible, hassle-free experience. For our developers it significantly reduces development and maintenance, massively increasing scalability; all while increasing conversion rates up to 3x.
Partnership Powerplay
This year marked a significant expansion of Atomic’s ecosystem, our growing network now includes digital banking partners and API-driven payroll providers, broadening the surface area of our product offering and entry points for consumers to manage their financial lives.
Now that we’ve highlighted some of the standout moments of 2023, let’s shift our focus to what the future holds for Atomic in 2024:
State of the Art Tech and Security
In the coming year, Atomic remains dedicated to cutting-edge technology and unwavering security. With our world-class team and a focus on machine learning and artificial intelligence, we’re pushing the boundaries of what’s possible. Our patent-pending TrueAuth technology is set to redefine the industry’s security standards.
Expanded Financial Tools
We’re taking our PayLink solution even further in 2024, offering consumers a broader range of financial tools right within their banking app. Beyond just updating card information, users will be able to effortlessly manage subscriptions—subscribe, pause, modify, and cancel—with utmost ease.
The Complete Solution for Account Primacy
Our commitment to simplifying the process of switching to new banking accounts remains strong. We’re advancing our Deposit and PayLink products to create a comprehensive solution. This not only benefits consumers but also leads to more primary bank accounts for financial institutions, making banking more accessible for everyone.
More Connection Options
Our goal for 2024 is to continue providing the most direct, secure, and efficient connection methods for each session. We’re expanding our range of direct payroll integrations and enhancing other connection methods to ensure a seamless user experience. A key addition is our innovative feature that allows customers to request and auto-build their own connections, ensuring the widest possible coverage. Furthermore, we are increasing access points to our TrueAuth platform, including support through AppClip, Google Instant App, and mobile browsers, making our platform more accessible than ever.
Tax Simplification
We’re dedicated to making tax filing quick and easy for consumers in 2024. Our automated tools, including the ability to pull and read W2s, will streamline the process, ensuring a hassle-free tax season.
As we look ahead to these exciting developments in 2024, one thing remains crystal clear: Atomic’s commitment to redefine financial connectivity to create a transparent, accessible, and improved financial landscape for consumers. Stay tuned for exciting updates and initiatives as we continue to shape the future of the financial industry.
