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December 20, 2024

2024: A New Level of Financial Connectivity Unlocked

Emily Flinders

VP of Markets

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From powering account primacy to enabling more connectivity, 2024 unlocked a new level of championing upward financial mobility at Atomic. Here’s a recap of some of our favorite highlights.

A Community of Connectivity

With nearly 300 customers, and working with 6 of the top 10 financial institutions, we’re grateful to be supporting industry leaders and innovators. Together, we’re redefining what’s possible and moving towards better products, increased connectivity, and expanded access for more consumers.

Intelligent Subscription Management

We can’t stop talking about our new bill and subscription management product,PayLink Manage. It simplifies managing and updating recurring payments, and more importantly, provides consumers recommendations and actions to optimize their spending. The best part? Consumers can cancel, manage, and streamline recurring payments from their primary banking app.

Seamless Account and Payment Switching

We understand that providing seamless switching options for bank account and card-based payment methods for consumers’ recurring payments is essential to achieving account primacy. In 2024, coverage for Deposit and PayLink was expanded, offering greater access and an improved consumer experience. We’re so excited about the growth we’re seeing from these products. In Q4 alone $21 million in payments was moved through Paylink.

Verification Made Easy

Updates made to our Verify product have expedited the process of verifying income and employment. Over 500,000 incomes were verified this year, and we broadened Verify’s reach to support a wider range of payroll, tax, and other employment-related systems. Several new features were introduced, including enabling TrueAuth support for some of our highest volume connections, reducing friction and streamlining the process.

Secure Experiences

We serviced 14 million users in 2024, so building safe and secure products is a top priority. Our UserLink and PayLink product suites now offer expanded levels of encryption, satisfying even the most security-sensitive institutions. TrueAuth‘s technology allows users to directly log in using a variety of authentication methods, such as FaceID and TouchID, leverage on-device password managers, enhancing privacy, security, and convenience.

As we conclude 2024, it’s amazing (and a little exhausting) to look back on everything we accomplished. The team has worked tirelessly, exchanging over 400,000 Slack messages to problem-solve, innovate, and have fun along the way. As we move into 2025 we’re committed  to helping our customers and partners succeed. Together with them, we’re unlocking even greater possibilities for financial connectivity and upward mobility.

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" As we reflect on 2024, I’m incredibly proud of how Atomic has continued to transform financial connectivity for millions of consumers, making financial services more accessible and impactful. Looking ahead, we remain committed to leading on primacy, increasing connectivity, and providing solutions to help our customers win. "

Jordan Wright

Co-founder and CEO of Atomic

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